The first year of running a Lenskart outlet is crucial. After paying the Lenskart franchise cost of ₹30–₹35 lakhs, you can expect to recover 40–50% of your investment in the first 12 months—if the store is located in a high-footfall zone. Lenskart supports you with targeted marketing, loyalty programs, and online-to-offline customer redirection. Many outlets generate monthly revenues of ₹4–6 lakhs, with consistent sales in eyewear and accessories. Seasonal offers and bulk purchases further boost profit margins. With active management, you can reach break-even within 18–24 months. First-year success is achievable through smart planning and strong brand promotion.